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Why Pinterest?
Pinners are planners and they are ready to take action.
85% of weekly users turn to Pinterest when starting a new project or planning a life event
Users are saving more than 1.5 billion pins each week, which means your content has the potential to resurface long after you post it
96% of searches are unbranded, so even the smallest of brands can be found in searches with the right keyword strategy
Pinners are shoppers and they are ready to make a purchase.
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1 in 3 pinners have an annual income of over $100K
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85% of weekly users have made a purchase from a Pinterest Pin
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Pinterest saw a 50% increase in buyable items being saved to Pinterest boards this year compared to 2023
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Shoppers on Pinterest spend twice as much as shoppers on other platforms
HOW IT WORKS
Wondering what the process will be like? We can start working together in 4 simple steps. The onboarding process just takes a few days.
DISCOVER
Book a discovery call with me to see if we’d make a great match.
CHOOSE
Choose your Pinterest service or package.
SIGN
We'll have a kick-off call to share important details. Sign the contract & pay the first month’s invoice.
ENJOY
I get started on your account. Sit back and enjoy the increased traffic to your business!
What to expect
AT FIRST
Expect slow and steady growth. The industry standard for Pinterest growth is 5-10% growth month over month. A general upward trend is expected.
OVER TIME
Expect long-term growth in your views and outbound clicks. Consistent and strategic posting will reward you in the long-run. Your account will eventually run on "auto-pilot" and bring new traffic without nearly as much effort.
A CASE STUDY OF QUICK GROWTH
Strategic keywords and optimized descriptions matter.
This client had been inconsistently active on Pinterest for a few years. You can see the clear spike in traffic once she began working with me. This demonstrates the impact that strategic keywords and optimized descriptions have on your growth.
AT FIRST
Expect slow and steady growth. The industry standard for Pinterest growth is 5-10% growth month over month. A general upward trend is expected.
Frequently asked questions
What to expect
For marketing purposes, yes. Pinterest will capture the attention of your ideal audience and send them wherever you choose (think paid products, blog posts, course landing pages, freebies, etc.). You cannot send traffic to the exact same URL over and over again, so having a website with several pages is ideal.
Need help setting up a simple website? I can do that for you!
No, not necessarily. You DO need some type of consistent, fresh content coming out a few times per month in order to direct your Pinterest traffic over to your website. Blogs are typically the easiest way to accomplish this. But if blogging isn’t your thing, you can absolutely use a Podcast or YouTube channel to produce nurture content for your audience.
Need help setting up a blog? I can do that for you!
Video content is highly recommended on Pinterest, but not absolutely necessary. My clients who produce high-quality video content 4-8 times per month typically see higher engagement and growth than my clients who do not utilize video. However, the video content needs to be relevant and optimized for Pinterest (I can help with this). It is your responsibility to record video content, not mine.
What Do I Need To Be Successful On Pinterest?
Pinterest FAQs
Ranking on Pinterest is a long-game, just like ranking on Google. You wouldn’t create a new website with a few blog posts and expect to see a surge in traffic overnight, right? Pinterest works exactly the same way - if you implement a high-quality & consistent strategy, you will see the return on your investment over time.
I’ve worked with clients who start making more sales within the first month of using Pinterest, and others where it took more like 3-6 months to start seeing an increase in sales. If you start now, imagine where you could be a year from now - think big picture here.
Pinterest marketing works - I will use my proven strategies and tactics to direct more people over to your website, products, courses, and email list. But it’s your job to convert them into customers. If you don’t already have a good grasp on your business goals and sales funnels, you probably aren’t ready to dive into Pinterest marketing. I can bring thousands of new visitors to your content each month, but your business systems need to be in place to see an increase in sales and subscribers.
Feeling unsure about this? Let’s chat about it over a quick discovery call!
Pinterest is not a social media - it's a search engine, just like Google! People ask questions, plan major events, and look for inspiration on Pinterest (518 million people every single month). You want your content to show up in those searches because pinners are ready to take action, unlike on social media platforms. If you have a website, you should be using Pinterest to direct traffic over to your content.
I hear this a lot! People recognize how valuable Pinterest traffic is, but they don't want to commit to doing SEO research and posting every single day. Depending on how involved you want to be, I can work entirely without your help once you share all initial assets - directing traffic to your website without you lifting a finger. Isn't that the dream?
Absolutely not! Many of my clients who do not run paid ads still report Pinterest to be a major (sometimes the highest) traffic source for their website. Organic Pinterest traffic is so high quality because people are literally searching for what you have to offer. They want to find answers, solutions, and products. So when they find yours, they genuinely consider it.
In my experience, Google Analytics reports show that Pinterest traffic is more engaged on your website (up to 50% more) than traffic from ads on other platforms.
OVER TIME
Expect long-term growth in your views and outbound clicks. Consistent and strategic posting will reward you in the long-run. Your account will eventually run on "auto-pilot" and bring new traffic without nearly as much effort.
A CASE STUDY OF QUICK GROWTH
Strategic keywords and optimized descriptions matter.
This client had been inconsistently active on Pinterest for a few years. You can see the clear spike in traffic once she began working with me. This demonstrates the impact that strategic keywords and optimized descriptions have on your growth.
